Colours<\/a> <\/strong>are the phenomena of visual insight. One cannot hear, taste or feel the colour, the only way to recognize the colour is to see it. A colour is a means of nonverbal communication and says a lot more than you can ever imagine.Colour is a fundamental consideration in the design process. Colour can also affect someone’s ability to concentrate or to focus well. Colour can also have an effect on the way someone appears to look in the clothing they wear. It is often the first element that is noticed about a design<\/strong><\/a> and influences how the garment or collection is perceived. Colour is often the starting point of the design process. Gender and personality<\/strong> are the most common factors for determining the type of colors a person<\/strong> will wear. Males are typically dressed in dark colors such as blue, black, green, grey, red, and brown. These colors are usually worn in various shades but they still consist of these primary hues. Females typically wear lighter colors such as pink, yellow, cyan, lime green, orange, and peach. Women and girls also wear the darker colors that are normally associated with men but men normally do not wear lighter colors associated with women.<\/p>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/strong><\/p>\n \u00a0<\/strong>\u00a0<\/strong><\/p>\n The eleven basic colours have fundamental psychological properties that are universal, regardless of which particular shade, tone or tint of it you are using. Each of them has potentially positive or negative psychological effects and which of these effects is created depends on the relationships within colour combinations. Colours can warm up, cool down, make practical or impractical, create impact or camouflage. It has been determined by medical science that colour can influence the viewer’s hormones, blood pressure and body temperature. \u00a0Every colour is having a positive as well as negative effect, negative effect shows when it is mixed with lighter or darker shade). Colour<\/a> can have a profound effect on one’s mood as well as their level of energy. The psychological properties of the eleven basic colours are as follows:<\/p>\n RED<\/strong><\/span> –<\/strong> Physical BLUE<\/strong><\/span> – \u00a0Intellectual. YELLOW<\/strong><\/span>– Emotional GREEN<\/strong><\/span>– Balance VIOLET<\/strong><\/span>– Spiritual PINK<\/strong>–<\/span> GREY<\/strong>–<\/strong><\/span> BLACK<\/strong>– WHITE<\/strong>– BROWN<\/strong>–<\/span> The colours \u00a0play an important role and one should think before adding the colours. Once the desired effect using colours is achieved you looks will entirely give an impact on your personality<\/strong><\/a> . Contrast colours in clothes looks stunning and catches the attention in its own way and tones of the same colour also adds a lot of smartness and adds a chic feel. In viewing a design, colour often has an overriding visual impact over other design considerations. A garment\u2019s message can be completely altered by the colour; for example :a severe cut can be softened if it is executed in a candy pink .<\/p>\n Be colour conscious right down to your toes. Sometimes you only need to change the colour to make it work! Fashion colour choices say a lot about the image we are trying to portray and how we feel about ourselves. Care must be taken with the basic colour of the garments if unusual colour accessories are to be worn to advantage. Check the colour of the fabric against your face. Hair, eyes, and skin colouring must be taken into account , plus the occasion for day or evening wear. Generally, the smaller and the thinner person , the lighter the colour she should wear, with the reverse for taller ,heavier types. The right colours can make your skin tone appear more even, reduce the appearance of wrinkles and dark circles and make you look brighter and healthier. While on the other hand wearing a colour which isn’t so good for you, can make you look tired, dull and even ill. \u00a0Create your own colour story<\/strong> without restricting yourself to just two or three basic colours .Choose colours which flatter and enhance you, not colours you have to work hard to wear to look alive. Only through experience will you become selective about colours and tones which compliment or do nothing for you.<\/p>\n <\/p>\n Key words- Colour, Style ,Design ,Personality, Colour Story<\/em> <\/p>\n","protected":false},"excerpt":{"rendered":" By, Dr. Neetu Malhotra Satyam Fashion Institute, Noida Colours are the phenomena of visual insight. One cannot hear, taste or feel the colour, the only way to recognize the colour is to see it. A colour is a means of nonverbal communication and says a lot more than you can ever imagine.Colour is a fundamental consideration in the design process. Colour can also affect someone’s ability to concentrate or to focus well. Colour can also have an effect on the way someone appears to look in the clothing they wear. It is often the first element that is noticed about a design and influences how the garment or collection is perceived. Colour is often the starting point of the design process. Gender and personality are the most common factors for determining the type of colors a person will wear. Males are typically dressed in dark colors such as blue, black, green, grey, red, and brown. These colors are usually worn in various shades but they still consist of these primary hues. Females typically wear lighter colors such as pink, yellow, cyan, lime green, orange, and peach. Women and girls also wear the darker colors that are normally associated with men but men normally do not wear lighter colors associated with women. \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0 Figure No-1\u00a0 Wear your own Colour COLOUR ALSO HAS AN IMPACT ON :\u00a0\u00a0 Your apparent shape Your apparent weight Your apparent personality Your emotions \u00a0\u00a0 PSYCHOLOGICAL PROPERTIES : Figure No-2\u00a0 Psychological Properties of Colours\u00a0 The eleven basic colours have fundamental psychological properties that are universal, regardless of which particular shade, tone or tint of it you are using. Each of them has potentially positive or negative psychological effects…<\/p>\n","protected":false},"author":1,"featured_media":402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-academician-blog","headline-blog"],"yoast_head":"\n![\"\"](\"https:\/\/satyamfashion.ac.in\/blog\/wp-content\/uploads\/2021\/01\/image001.jpg\")
Figure No-1\u00a0 Wear your own Colour <\/strong><\/p>\nCOLOUR ALSO HAS AN IMPACT ON :\u00a0\u00a0 <\/strong><\/h3>\n
\n
PSYCHOLOGICAL PROPERTIES<\/strong> :<\/h3>\n
![\"\"](\"https:\/\/satyamfashion.ac.in\/blog\/wp-content\/uploads\/2021\/01\/image002.jpg\")
Figure No-2\u00a0 Psychological Properties of Colours\u00a0<\/strong><\/p>\n
\nPositive: Physical courage, strength, warmth, energy, basic survival, stimulation, masculinity, excitement.
\nNegative: Demanding, aggression , strain.<\/p>\n
\nPositive: Intelligence, communication, trust, efficiency, modern , duty, logic, coolness, reflection, calm.
\nNegative: Coldness, reserve, lack of emotion, unfriendly.<\/p>\n
\nPositive: Optimism, confidence, self-esteem , emotional strength, friendliness, creativity.
\nNegative: Irrationality, fear, depression , Immaturity, anxiety, suicide<\/p>\n
\nPositive: Harmony, balance, refreshment, universal love, rest, renewal, reassurance, environmental awareness, peace symmetry.
\nNegative: Boredom, heavy, stagnant, blandness.<\/p>\n
\nPositive: Spiritual awareness, containment, vision, luxury, authenticity, truth, quality.
\nNegative: Introversion, decadent, suppression, inferior.<\/p>\n
\nPositive: Physical tranquillity, nurture, warmth, femininity, love, sexuality, survival of the species.
\nNegative: Inhibition , emasculation, physical weakness.<\/p>\n
\nPositive: Neutral
\nNegative: Lack of confidence, dampness , depression , lack of energy.<\/p>\n
\nPositive: Sophisticated , glamour, secure, emotional safety, efficiency.
\nNegative: Domination , coldness, menacing, heavy, cruelty<\/p>\n
\nPositive: Hygiene, sterility, clarity, purity, cleanness, simplicity, sophistication, efficiency.
\nNegative: Sterile, elitist, coldness, barriers, unfriendliness.<\/p>\n
\nPositive: Serious, warmth, Nature, earthiness, reliable, support.
\nNegative: humourless, heavy, lack of sophistication.<\/p>\nPERSONAL COLOURING : <\/strong><\/h3>\n
![\"\"](\"https:\/\/satyamfashion.ac.in\/blog\/wp-content\/uploads\/2021\/01\/image003.jpg\")
Figure No-3 Wear colour according to your Personality<\/strong><\/p>\n\n
\u00a0\u00a0 BE COLOUR CRAZY FOR YOUR WARDROBE AND STYLE-<\/strong><\/h3>\n
![\"\"](\"https:\/\/satyamfashion.ac.in\/blog\/wp-content\/uploads\/2021\/01\/image004.jpg\")
Figure No-4\u00a0\u00a0 Create your own Colour Wardrobe <\/strong><\/p>\n
\nReference:-<\/em>
\nOriginally Published Article<\/em> – https:\/\/www.fibre2fashion.com\/industry-article\/5681\/colour-craze<\/a>
\nImage Source –<\/em>
\nhttps:\/\/cleanlaundry.com\/how-to-wear-and-care-for-color-block-clothing\/<\/a>
\nhttps:\/\/medium.com\/@artteca\/here-is-the-importance-of-color-in-fashion-268f70c10ecf<\/a>
\nhttps:\/\/www.yourtango.com\/2015281811\/what-your-fave-clothing-color-says-about-your-personality<\/a><\/p>\n